No It Couldn’t LLC aired a chilling television advertisement against Republican incumbent Gov. Greg Abbott highlighting video footage of the Uvalde shooter opening fire in Robb Elementary School on May 24, which left 19 students and two teachers dead.
The ad starts with a warning for disturbing content. Then references Texas law enforcement’s resistance to Republicans’ permitless carry law and lax gun legislation in the 2021 legislative session.
Texas leads the country in mass shootings, the majority occurring in the eight years Abbott has been in office.
The ad cites the 2019 El Paso mass shooting, which left 23 dead and 23 injured, and the 2017 Sutherland Springs mass shooting, which left 26 dead and 22 injured, ending with the chilling and rapid gunfire in Uvalde.
“I don’t think there’s going to be any bad side effect to it,” Abbott says in the ad while Ramos is seen entering the elementary school holding an assault rifle.
“And I feel good about passing it,” Abbott says as Ramos enters the third-grade classroom firing his AR-15.
According to the Federal Communications Commission, the 30-second ad is expected to run in Austin and Houston airwaves until the Nov. 8 election.
The FCC lists No It Couldn’t, based in Salt Lake City, Utah, and Commercial Space Experts as the LLC’s agency, and K. Black is also listed as the agent.
The Signal reached out to the LLC, Black, and Commercial Space Experts but has not heard back.
Gun safety continues to be a sore spot for the incumbent governor, according to the latest polls.
55 % of Texans support stricter gun laws in the state and want the current laws changed.
Addressing gun violence has been at the forefront of Democratic candidate Beto O’ Rourke’s campaign for governor– specifically raising the age to buy an assault rifle to 21 years old, red flag laws, and implementing universal background checks.
Moreover, O’Rourke has even invited victims of gun violence to join him on the campaign trail, including Brett Cross, who lost his 10-year-old son Uziyah Garcia in the Uvalde mass shooting, and Rhonda Hart, who lost her 14-year-old daughter Kimberly Vaughn in the Sante Fe mass shooting.
More parents whose children were killed in Uvalde also accompanied O’Rourke at a press conference before the governor’s debate earlier this month.
The parents of the victims in the Robb Elementary School shooting have outwardly announced their disapproval of the incumbent and called out his inaction for gun safety legislation.